Hello and thank you for your interest in RealEye!
We're excited to have you on board as you begin your journey into the world of webcam-based eye-tracking. Whether you're a researcher, designer, marketer, or UX professional, RealEye gives you the tools to gain deep insights into how users interact with visual content, helping you optimize designs, and enhance decision-making processes.
What is RealEye?
RealEye is an online platform designed for conducting webcam-based eye-tracking studies. It can be used across a variety of fields, including:
- market research
- user experience (UX) testing
- behavioral studies
... and many more. By capturing data on where and how a person looks at specific stimuli, RealEye provides insights into attention, perception, and cognitive processing.
RealEye works using regular webcams / smartphone cameras - no specialized hardware, or software installations are required. Researchers and marketers can conduct studies on desktops, laptops, tablets, and smartphones in participants' natural conditions.
The platform collects the data in real-time and then processes it to RealEye’s intuitive Analysis Dashboard to generate heatmaps, gaze/fixation plots, and other visual representations of where and how users focus their attention.
RealEye offers a license-based pricing model that provides flexibility for different user needs. Its design focuses on simplicity, allowing researchers to start studies without requiring expensive equipment or complex setups. With support for multiple languages, RealEye ensures accessibility for researchers conducting studies across different regions and cultures.
The goal? To make eye-tracking more affordable, accessible and easy to use for researchers around the world!
Getting Started with RealEye
Getting started with RealEye is quick and easy! Simply create an account, set up your study, and you'll be ready to collect data in no time. Once participants complete their tests, the results are automatically uploaded to the database, ready for analysis.
- Create an Account: [Sign up] for a RealEye account to gain access to the platform.
- Set up a New Study: [Set up a study] by selecting the type of test you want to conduct and [uploading the stimuli] (e.g., images, videos, or websites).
- Collect the data: Send participants a link to join the study and collect their eye-tracking data through a webcam.
- Analyze the Results: Once data collection is complete, review heatmaps, gaze plots, and other visualizations to interpret user attention and engagement.
We also offer a 7-day Free Trial to help you explore all the features and capabilities of RealEye. It’s the perfect way to experience the platform and see how it can enhance your research :-)
💌 If you have any questions or need further assistance, feel free to reach out to our team at contact@realeye.io