How Eye Tracking Works?
Eye tracking allows you to measure what people actually see on their first interaction with project. Simple Webcam allows us to measure with precision of 65px where user was actually looking.
Based on data from Artificial Intelligence thought with Neutral Network, our system is able able to detect head position, and then our image recognition algorithms can detect eye position and eye (iris) movements.
Head and eye tracking in RealEye Experiment
Sample Heatmap used to analyze data
Sample Viewmap - shows which parts of image user actually saw
Your Projects will be automatically converted into Viewmaps and Heatmap after each Experiment and you'll gain i mmediate access to results.